Precise geolocation data, and identification through device scanning Non-precise means only an approximate location involving at least a radius of 500 meters is permitted. Prevent an ad from serving in an unsuitable editorial (brand-unsafe) context Vendors cannot: Create a personalised ads profile using this information for the selection of future ads. Sequence the order in which ads are shown to a user. Control the frequency of ads shown to a user. Use a user’s non-precise geolocation data. To do basic ad selection vendors can: Use real-time information about the context in which the ad will be shown, to show the ad, including information about the content and the device, such as: device type and capabilities, user agent, URL, IP address. Data can be used to build or improve user experience, systems and software. Insights about audiences who saw the ads and content can be derived. Ad and content performance can be measured.
More data can be added to better personalise ads and content. Personalised ads and content, ad and content measurement, audience insights and product developmentĪds can be shown to you based on the content you’re viewing, the app you’re using, your approximate location, or your device type.Īds and content can be personalised based on a profile. Vendors can: Store and access information on the device such as cookies and device identifiers presented to a user. Store and/or access information on a deviceĬookies, device identifiers, or other information can be stored or accessed on your device for the purposes presented to you. Your preferences will apply to this website only. Please note that some processing of your personal data may not require your consent, but you have a right to object to such processing. Alternatively you may click to refuse to consent or access more detailed information before consenting. You may click to consent to our and our partners’ processing as described above. With your permission we and our partners may use precise geolocation data and identification through device scanning. You can at any time change or withdraw your consent from the Cookie Declaration on our website. Some cookies are placed by third party services that appear on our pages. This site uses different types of cookies. For all other types of cookies we need your permission. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. We and our partners store and/or access information on a device, such as cookies and process personal data, such as unique identifiers and standard information sent by a device for personalised ads and content, ad and content measurement, and audience insights, as well as to develop and improve products.Ĭookies are small text files that can be used by websites to make a user\'s experience more efficient.
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